Designers Gouache Tubes – Winsor & Newton

(2 customer reviews)



Please take note: Some colours in this range are not available due to the supplier being out of stock! Please email us at [email protected] for specific colour requests.


Designers Gouache is a high quality, luxurious paint based on Titanium pigments.  It is a water-based colour paint similar to watercolour but with an opaque appearance and are mainly used by designers, illustrators, commercial artists and watercolour artists, to create vibrant illustrations in solid colour. Gouache is also widely used in fine art as an opaque watercolour.

The opacity of Designers Gouache is due to the exceptionally high levels of pigmentation in the formulation, which results in both covering power and clean colour mixing. The Winsor & Newton Gouache range offers a wide and balanced spectrum of colours. It includes bright colours for designers, more lightfast ones for fine artists, and several unique, ultra-bright colours such as Opera Pink and Opera Rose — ensuring that all artists can obtain the palette that best suits their work.

All Designers Gouache colours are fully inter-mixable and compatible with Winsor & Newton Artists’ Colours and Cotman Watercolours for an opaque, matt, flat colour effect. Although Designers’ Gouache colours are more opaque than Artists’ Watercolours, the degree to which they cover varies. Designers’ Gouache may also be mixed with Winsor & Newton Artists’ Acrylics and Galeria Flow Formula Acrylics. Care should be taken, however, as some gouache colours may react adversely with acrylics. Combinations should be tested on the palette paper before use in a painting.

Product features:

  • Intermixable – may be used with airbrushes or in conjunction with other water-based media, such as acrylic and transparent watercolours, to produce varying degrees of transparency, opacity and texture.
  • For design and illustration, where work is intended for electronic scanning and reproduction, illustration boards or a hot press watercolour paper is recommended for use, for a flat finish that reproduces well. For fine art painting, watercolour papers are recommended.
  • Covering power and clean colour mixing due to exceptionally high levels of pigmentation in the formulation.
  • Available in 82 bright colours.
  • Available in 14 ml (All colours) and 37ml (Permanent White (512)) tubes.


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View Colour Chart

Colour Disclaimer. Actual colours may vary since every computer monitor has a different capability to display colours and everyone sees these colours differently. We cannot guarantee that the colour you see accurately portrays the true colour of the product.


Vegan-friendly product except for:
Ivory Black, Winter Green, Raw Sienna, Spectrum Yellow, Intense Blue, Sky Blue, Light Purple, Prussian Blue, Linden Green, Flame Red, Burnt Umber, Bengal Rose, Primary Blue, Lamp Black & Spectrum Violet.

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Exceptionally high pigment levels result in unsurpassed covering power and clean colour mixes. The binder is pure gum arabic, which imparts a creamy, flowing consistency that glides across grounds and dries quickly to a flat, velvety, non-streaky finish.

This line of gouache is unique in that the range gets its high degree of opacity from pigment load alone, not from added opacifiers. The fine quality gouache levels to an even matte surface, while the opacity is perfect for adding “spot colour” and highlights to transparent watercolour paintings.


Surface Sheen

Good quality gouache colour is a combination of pigment and gum arabic. Gum arabic is the binder that holds the pigment, giving it that perfect creamy ‘flowing’ consistency  (some cheaper brands may have chalk added to the pigment which in turn affects the ‘flow and the brilliance of colour’). As a result of the high level of pigmentation and the Gum Arabic binder Designers Gouache dries quickly to a flat, velvety, non-streaky matt finish. This reduces reflection when photographing gouache artwork.

One of the natural attributes of gum arabic – the binder used in Designers Gouache is that it is quick-drying. This faster drying allows quick working techniques and preliminary sketching to be done. Also as with watercolour, work can be finished quickly and as a result, travelling with work is made much easier.

Gouache painting should not be varnished as the varnish can drastically affect the painted work. If painted on paper, the painting should be framed behind glass.

Winsor & Newton Designers Gouache comes in 14 ml (0.47 oz) tubes. White are also available in larger 37 ml (1.25 oz) tubes.


* Cadmium-Free Colours — These bright, vivid colours offer full, matte coverage. Formulated by chemists and approved by artists, the range matches the physical and chemical characteristics of cadmium-based paints, but they don’t contain cadmium.


Winsor & Newton have been producing Designers Gouache since 1935 and to this day continue to offer the finest artists’ gouache range available.  A tantalising 91 opaque watercolours can be found in the full range. Made in England.

Additional information

W&N Designers Gouache

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Tube / Bottle Size


2 reviews for Designers Gouache Tubes – Winsor & Newton

  1. Fresca (verified owner)

    A great and affordable paint for both student and professional artists. Colours are vibrant and it allows for both washes and layered application.

  2. So-dam Lee (verified owner)

    Really happy with this product.
    Very pigmented. Even if you diluted with some water, colour is pretty much vibrant.
    I like the fact that each tube contain so much information (like lightfastness, opacity etc.)
    So far the best gouache I’ve ever owned.

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